Bibilee - Shenzhen, CH (2022)

Womenswear brand Bibilee Studio was founded in 2018, and has since become known for its fashion-forward, artsy style and modern silhouettes.

The interior design is loosely inspired by In The Park, a film released in 1915 and starring Charlie Chaplin, resembling a sculpture park.

The premises are dotted with Tetris-like forms in electric blue which, as an abstract expressions of nature, and create a cinematic, sci-fi setting. A backdrop of pristine white walls and black tile flooring heightens the visual drama. Two opposite volumes, respectively housing a cashier’s office and two changing rooms – both entirely clad with shiny metal on the inside – plus storage space, create a corridor between the entrance and store section facing the outdoors and a second entrance and section facing a corridor within the shopping centre. Furnishings and fixtures, apart from the sculptures which serve both as displays and seating, are sparse and include sleek clothing racks and shelving, in addition to rows of suspended tubular lights. Bibilee Studio‘s new retail space (totaling 150 sqm or 1,615 sqft) stocks the brand’s women’s apparel, accessories and shoes.